Amazon’s AI-powered Just Walk Out tech expands to new locations

Amazon has said it is expanding its AI-powered Just Walk Out AI-powered technology across further stadium and university locations.

The technology will be rolled out across six new stores at Lumen Field in Seattle and seven stores at Commanders Field outside of Washington D.C., while the company will also open its first store at the M&T Bank Stadium in Baltimore.

Just Walk Out technology allows customers to scan a credit card when they enter a store, pick up their items, and leave, skipping the traditional checkout process. During payment, a customer’s account is charged with a receipt sent through email following the purchase.

The move represents Amazon’s broader effort to increase the adoption of frictionless checkout technology, which has already seen success in sports stadiums and other venues.

Lumen Field is also planning to implement one radio-frequency identification (RFID) enabled Just Walk Out store, which allows customers to extend their checkout-free experience to a range of merchandising items, including clothing, hats, and fan gear.

These openings bring the stadium’s total to 15 Just Walk Out locations, the most of any venue in the world.

Just Walk Out technology will also be implemented in more college campuses, bringing the total to more than 30 university stores powered by Just Walk Out technology worldwide.

The first Just Walk Out-powered campus c-store in the U.S. opened at Marymount University  in Virginia, in March 2023.

“We will launch more small-format third-party Just Walk Out stores in 2024 than any year prior, more than doubling the number of third-party stores with the technology year-over-year,” said Jon Jenkins,vice president of Just Walk Out technology.

In March, Amazon announced it would more than double the number of third-party stores using its Just Walk Out technology this year.

The move came after the company said it was ditching its Just Walk Out tech across all of its Fresh grocery stores in the US.

Last July, Amazon closed three of its Just Walk Out stores in the UK following a review. It still has around 15 stores in the UK using the service.