Box office bomb M3GAN 2.0 is out today, July 15, on digital after just three weekends in theaters. Meanwhile, reports indicate Blumhouse has suffered a round of layoffs.
M3GAN 2.0 saw $10.2 million domestically and just $6.958 million internationally during its launch weekend, suggesting the first M3GAN movie, released in December 2022, may have been a lightning in a bottle moment with its eventual $180 million global haul.
IGN’s M3GAN 2.0 review returned a 6/10. We said: “M3GAN 2.0 hotswaps horror for sci-fi/action to mixed results, but M3GAN’s absolutely heinous wit and killer moves leave her, and not the new genres, the star of the show.”
M3GAN took to social media to announce the digital launch herself, saying: “They said this version of me was 2 much 4 theaters. do with that what u will.” Digital launches today, July 15, with a physical release following on September 23.
So far, M3GAN 2.0 has made a paltry $36,496,600 globally during its theatrical run, according to Box Office Mojo. That’s $22,446,600 domestically and just $14,050,000 internationally.
they said this version of me was 2 much 4 theaters. do with that what u will.
watch m3 at home tomorrow https://t.co/zk8JFcmyOI pic.twitter.com/mJ7h0oJxEP
— M3GAN 2.0 (@meetM3GAN) July 14, 2025
Meanwhile, Blumhouse has laid off six members of staff across film, television, and casting, according to a report by Deadline. Blumhouse, which Deadline said has around 100 employees on its books, cut junior-level executives and support staff. However, Deadline stressed, none of the executives affected by the layoffs worked on M3GAN 2.0.
Earlier this month, Blumhouse boss Jason Blum opened up on the disastrous launch of M3GAN 2.0, admitting to a number of failings. Appearing on the latest episode of The Town with Matthew Belloni podcast to reveal his early thoughts, Blum said: “I’ve been in pain all weekend long and I’ve been thinking about all this stuff way too much.”
“We all thought M3GAN was like Superman,” he said. “We could do anything to her. We could change genres. We could put her into summer. We could make her look different. We could turn her from a bad guy into a good guy. And we classically overthought how powerful people’s engagement was really with her.
“We decided to genre swap. The audience was not ready to genre swap. People wanted more M3GAN just like she is.”
This is a reference to M3GAN 2.0 being less of a thriller horror, like the first film, and more of an action comedy. Clearly, this didn’t work. Blumhouse has Five Nights at Freddy’s 2 out in December.
Wesley is Director, News at IGN. Find him on Twitter at @wyp100. You can reach Wesley at wesley_yinpoole@ign.com or confidentially at wyp100@proton.me.
