The Best Amazon Device and Kindle Black Friday Deals (2025): Paperwhite, Scribe, Echo Dot Max

The sale event that started sale events is here: Black Friday. That’s also when Amazon steeply discounts its own hardware and when you’ll find the best Amazon and Kindle Black Friday deals. Black Friday has gone way beyond waiting in line at your favorite big-box store in hopes of finding one of the 10 discounted TVs hidden around the store, and has now become a massive sale where you can find everything from mattresses to toys discounted. And thank goodness, because in this economy, we’ll take every discount we can get this holiday season.

If you’re hoping to pick up a new Amazon device this weekend, whether it be a new Kindle for your favorite book-lover or a new Echo speaker for your smart home, this is the last great sale event of the year and the time to buy. Lots of Amazon devices we recommend are on sale, and these are the Amazon device and Kindle Black Friday deals you don’t want to miss.

Looking for more deals to shop? Don’t miss our guide to the Absolute Best Black Friday Sales, Best Black Friday Tech Deals, Best Black Friday Mattress Deals, and our Black Friday liveblog, where we’re blogging all the best sales we spy throughout the sale weekend.

Best Kindle Deals

The Kindle Paperwhite is our long-time favorite Kindle. It’s got a 7-inch screen that has an auto-adjusting warm light you won’t find on cheaper Kindles, with solid resolution, dark mode, and three months of battery life. Both the regular Paperwhite and the Paperwhite Signature are on sale, and the latter offers wireless charging and an upgraded 32 GB of storage.

This is the Kindle I find myself going back to over and over again because I love the digital notebook feature. The Kindle Scribe also has a massive (at least in the world of e-readers) 10-inch screen with an auto-adjusting front light and three months of battery, and comes with a magnet-attaching stylus to scribble notes and highlights. There’s a new Kindle Scribe due out this winter, so this might be one of your last chances to get this generation for this cheap.

Best Amazon Echo Deals

Amazon has four new Echo devices, and one of the best also happens to be 50 percent off. The Echo Dot Max looks like a miniaturized version of the new Echo Studio, with the dust cap-style front panel and round body. Compared to past Echo Dots, the sound is seriously impressive. It comes with a higher price to match, but this small discount makes it more appealing.

Looking to spend even less? The previous reigning Echo Dot was the fifth-generation model, and it’s still a great smart speaker. You’ll get better bass than most other speakers this size, and all the benefits of Alexa in a single tiny package.

Fire Device Deals

Courtesy of Best Buy

Amazon doesn’t just make speakers and e-readers. It also has a suite of tablets and streaming devices named Fire Tablets. They’re a good, affordable choice if you want something simple and tend to use Amazon’s streaming services. Our favorite of the Fire tablets is the Fire HD 10. The 10-inch tablet is good for everyday tasks like web browsing and streaming, and has a full HD (1080p) screen for enjoying your favorite Amazon Prime shows.

Courtesy of Amazon

Amazon

Fire TV Stick 4K Max (2nd Generation)

If you’re an Amazon Prime Video savant, then this is the streaming device—and the sale—for you. The Fire TV Stick 4K Max still lets you access other streaming apps, but is tailored for Amazon Prime. This second-generation model has 16 GB of storage and is easy to set up and use.

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